Pengaruh Persepsi Kemudahan Penggunaan dan Manfaat Terhadap Minat Penggunaan E-Wallet Pada Mahasiswa Universitas Muhammadiyah Riau

  • Jeki Algusri Universitas Muhammadiyah Riau
  • Maria Magdalena Sekolah Tinggi Ilmu Ekonomi KBP
  • Misral Misral Universitas Muhammadiyah Riau
  • Kasman Karimi Universitas Bung Hatta
  • Rengganis Diva Darmawani Universitas Muhammadiyah Riau
Keywords: Perception, ease of use, benefits, interest, e-wallet

Abstract

This quantitative study was conducted to understand the impact of the ease of use of E-Wallets and their benefits on the university students at Muhammadiyah Riau. The research population consists of active faculty members at Universitas Muhammadiyah Riau. Data were collected using SPSS version 22, which understands and uses electronic currency cards. This study uses a simple, acak sampling technique by sending questionnaires to potential respondents. In this research, the technique of data analysis used is called regression linear berganda analysis. This study indicates that people's perceptions about the ease of use and benefits of the product have a positive and significant impact on their desire to use it. Electronic Wallet.

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Published
2023-12-31
How to Cite
Algusri, J., Magdalena, M., Misral, M., Karimi, K., & Diva Darmawani, R. (2023). Pengaruh Persepsi Kemudahan Penggunaan dan Manfaat Terhadap Minat Penggunaan E-Wallet Pada Mahasiswa Universitas Muhammadiyah Riau. Jurnal Akuntansi Dan Ekonomika, 13(2), 222-231. https://doi.org/10.37859/jae.v13i2.5915
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