Handling Climate Change Adaptation And Mitigation: Government Public Relations Strategies Towards SDGs

  • Tria Patrianti Universitas Muhammadiyah Jakarta, Indonesia


Abstract. As an archipelago, Indonesia is very vulnerable by the impact of
climate change. Indonesia’s ability on mitigation and adapting to climate change
is not as advanced as developed countries yet. Climate change is a global issue
whether as a main principal or connected with Sustainable Development Goals,
involving complex system; social interactions, economy, environment and
institutional system.
Indonesia’s Ministry of Environment and Forestry has been managing climate
change mitigation and adaptation. Despite its significance of institutional
change, from Climate Change National Council to the Ministry Office, t is still
tough to deliver Climate Change mitigation and adaptation through governmentpublic
relations strategy to support one of Sustainable Development Goals .
This paper aims to answer major research questions; (1) To what extent do key
climate change mitigation and adaptation are disseminated by Government
Public Relations, (2) to find out how government’s public relations strategies
executing mitigation and climate change adaption for sustainable development
goals. Using qualitative approach with case study method, data interpreting and
collecting step uses qualitative approach through in depth interview with
Directorate General of Climate Change Control and Government Public
Relations Office of the Ministry of Environment and Forestry, and President’s
representatives to World Climate Change Forums.


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